Final Project - SAE Baja Brochure

For my final project in digital file preparation, we were to come up with a project of our choice, but it had to be a complex layout, in that it could not be a simple flat piece. Since Pittsburg State University is hosting the Baja SAE Kansas event (http://students.sae.org/competitions/bajasae/kansas), I decided to create a brochure that could be used for this event.

Target Audience:
This piece is aimed at people already in attendance of the event. This brochure is not to attract people to attend the event, but more to help them identify the teams involved, show them maps of Pittsburg, the campus, and the track, as well as some extra interesting information.

I sketched up some thumbs and roughs of entirely different pieces, shown below:

I decided on the thumbnail number 3. It is 11.625" by 11". Here is a dummy of the layout, the dark lines indicate fold marks:

Outside and Inside Flaps

Inside

This is a the final piece before the folds:

Outside and Inside Flaps

Inside

Publication Ad

This assignment for my digital file preparation class was to design a set of advertisements for a magazine publication. One was to be a full page advertisement and the other a partial page advertisement. The idea of this assignment was that it would contain mostly large images and little text. The specifications for the files were based off those provided by a magazine of our choice. I used the specifications of Ms. Magazine which are shown here:

Based on this magazines specifications, my full page ad would be 8" x 10.75", with a 0.25" bleed and a safe area of 7.5" x 10.25". I also decided to do a 1/3 page ad which would be 2.25" x 9.75" with no bleed. Here are the thumbnails and roughs:

I used images from the PSU server to design ads to attract vacationers to Hawaii. The final pieces are below:

The 1/3 page ad

The full page ad